Turkish Electrical Materials Brands: Global Market Position
Turkish Electrical Materials Brands: Global Market Position
Summary:
Turkish electrical materials manufacturers operate in cable, LED lighting, switchgear/busbar and ventilation–exhaust segments, producing in line with IEC, VDE, TSE and similar international standards and exporting to dozens of countries. Thanks to a strong price/performance balance, flexible production and logistics advantages, the sector has been strengthening across Europe, the Middle East, Africa and CIS markets. In addition, the currency advantage (TRY-based production, FX-based sales) boosts price competitiveness, while global buyers’ trust in “Made in Türkiye”—backed by certifications, reference projects and after-sales service—raises preference rates.
Table of Contents
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Turkey’s Electrical Materials Industry: Robust Infrastructure
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Position in the Global Market
3.1. Export Performance
3.2. Competitive Advantages
3.3. Target Markets
Strategic Role of the Electrical & Electronics Industry
The electrical and electronics industry is one of the key strategic sectors that reflects a country’s level of technological development. Türkiye holds a strong position in the domestic market and is also a production hub with export potential. Over the last 20 years, Turkish electrical materials manufacturers have significantly improved in quality, competitive pricing, durability and fast delivery.
Question: Where do Turkish electrical materials brands stand globally?
In this article: We take a closer look at leading brands in Türkiye and their impact on global markets.
Turkey’s Electrical Materials Industry: Robust Infrastructure
Türkiye’s electrical materials industry covers multiple sub-segments: cables, switches-sockets, lighting equipment, switchgear, industrial plugs & sockets, panel/enclosure equipment and energy distribution products.
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Industrial Zones: Major producers are clustered in Istanbul, Kocaeli, Ankara, Bursa and Izmir.
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Clustering & Organized Industrial Zones: Government-backed clusters and OIZ investments have boosted competitiveness.
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Certifications: Many manufacturers hold CE, TSE, ISO, RoHS, VDE, BASEC and other international certifications.
Position in the Global Market
Export Performance
According to TİM (Turkish Exporters Assembly) data, the electrical–electronics sector exceeded USD 15 billion in exports in 2024. A significant portion of this value comes from electrical cables, switchgear products and lighting equipment. Despite volatility, growth is expected to continue in 2025.
Competitive Advantages
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Currency Advantage: TRY-based production with FX-based sales keeps prices competitive; proper hedge/forward strategies can turn exchange volatility into opportunity.
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Price/Performance: More affordable than Europe, higher quality than many Far East alternatives.
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International Trust: IEC, VDE, TSE, CE and similar certifications, long-standing reference projects and strong after-sales service reinforce confidence in Turkish products.
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Logistics Edge: Short lead times to Europe, the Middle East and Africa.
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Flexible Production: Custom project manufacturing, rapid prototyping and small/medium batch capability.
Target Markets
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European Union: Germany, Italy, France, the Netherlands
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Turkic Republics
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Gulf & Arab Countries: Iraq, Syria, Saudi Arabia, Qatar, UAE
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Africa: Senegal, Cameroon, Morocco, Algeria, Nigeria
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CIS Countries: Azerbaijan, Kazakhstan, Russia
Leading Turkish Electrical Materials Brands (By Sector)
We grouped Türkiye’s globally active electrical and lighting brands by sector so you can quickly find manufacturers in the area you need.
Cable Manufacturers
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Öznur Kablo – A leader in power cables; holds BASEC, VDE and other certificates; supplies major projects in Europe and Africa.
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Türk Prysmian / Nexans Türkiye – Local arms of global groups; specialists in high-voltage and submarine cables; active in large infrastructure projects.
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Reçber Kablo – Produces coaxial, fiber optic and power cables; preferred in telecom infrastructure; exports high volumes to Europe.
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Hes Kablo – A pioneer in power and low-voltage signal cables; strong brand awareness in the Middle East and Africa.
LED Lighting Manufacturers
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Pelsan Aydınlatma – Expert in indoor/outdoor LED luminaires, projectors and sensor-based lighting; exports to 60+ countries.
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EAE Aydınlatma – Industrial and architectural lighting solutions focused on high efficiency and design; active in global projects.
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Inoled – Develops high-efficiency, energy-saving LED lighting systems; offers innovative solutions for industrial projects.
Switchgear, Busbar & Electrical Infrastructure Systems
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EAE Elektrik – Strong in busbar systems, cable support systems and cable trays; a global player in electrical infrastructure solutions.
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Makel Elektrik – Produces switchgear, meters and residential electrical solutions; has a broad export network to Europe.
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Işıldar Elektrik – Local producer of plastic electrical materials, compact circuit breakers, contactors and fuses.
Switches–Sockets & Installation Products
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Viko by Panasonic – One of Türkiye’s top switch–socket brands; under Panasonic, contributes Turkish engineering to global projects.
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Mutlusan Elektrik – Wide range of switches, sockets, junction boxes, conduits, cable ducts and power strips; exports to 100+ countries.
Industrial Plugs–Sockets & Accessories
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Nead Elektrik – Manufactures heavy-duty industrial plug–socket systems; widely used in industrial facilities.
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Bemis Teknik Elektrik – Offers industrial plugs–sockets, cable reels, EV charging units, junction boxes and accessories; preferred in machinery and construction sites.
Panel & Enclosure Manufacturers
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Çetinkaya Pano – Produces plastic & sheet metal electrical panels; offers high IP protection and custom sizes for project needs.
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Çet-San – Supplies plastic electrical/fuse panels, terminals, cable ties and other basic installation products via local production.
Ventilation – Exhaust & Fan Systems
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Dündar Fan – Represents local engineering in industrial fans and air circulation solutions; delivers high performance for factories, workshops and construction sites.
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Dündar Aspiratör – Produces durable, efficient exhaust units for industrial kitchens, workshops, production areas and warehouses.
Note: Many brands serve more than one segment. The grouping above is based on primary focus areas.
Electrical Materials Exports & Dündar Elektrik’s Role
Dündar Elektrik has been proudly delivering Turkish-made electrical materials to numerous countries for 40 years. Guided by the principles of “respect, fair pricing, fast delivery,” our company maintains a reputation as a successful exporter in international markets.
Turkish-made electrical materials and lighting systems now shape not only the domestic market but also global markets. With product quality, competitive pricing, rapid delivery capability and strong engineering infrastructure, Turkish brands are preferred across Europe, Africa, Asia and South America.
FAQ
Which segments are Turkish electrical materials brands strong in globally?
Cables, LED lighting, switchgear/busbar, industrial plugs–sockets and panel/enclosure equipment.
Which certifications are critical for importing countries?
IEC, VDE, TSE, CE, RoHS, BASEC and similar international standards/tests are essential.
How is the price/performance advantage achieved?
Local cost advantages, flexible production and short lead times help maintain quality while offering competitive prices.
Which markets are most logical to focus on?
EU, Middle East, Africa and CIS countries stand out in terms of logistics and demand potential.
How does Dündar Elektrik support projects?
By matching the right products to your needs, providing fast quotations, technical documentation and full shipment organization.
Conclusion & Recommendations
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Turkish electrical materials brands stand out globally with their quality–price balance, certifications, logistics speed and flexibility.
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For sustainable growth, investments in R&D, digitalization, energy efficiency and sustainable production are critical.
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Working with reliable local manufacturers provides both cost advantages and fast technical support.
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